Wednesday, 7 April 2021

Sungei Wang Plaza Goes Digital with SHOPEE this Hari Raya

In conjunction with Hari Raya Aidilfitri, Malaysia’s iconic Sungei Wang Plaza mall is collaborating with Shopee Malaysia to present a unique festive experience. Themed ‘Hurey Raya’, Sungei Wang Plaza invites shoppers to cheer the arrival of Hari Raya at the mall’s vintage and on-trend Raya village, adorned with Shopee’s decorative and engaging “Raya Bersama Shopee” campaign, from 9 April till 16 May 2021.

This exclusive collaboration between Sungei Wang Plaza and Shopee is a part of the mall’s immediate stimulus plan which aims to accelerate digitalisation and demonstrate the advantages of online and offline sales to boost retailer’s confidence in adapting alternate ways for business growth.

“We are glad to join forces with Shopee in providing our retailers additional opportunities to interact with customers digitally, driving footfall to their stores in our mall through digital marketing as well as provide greater accessibility to our customers. Shoppers these days prefer things at ease and that is what we want to deliver,” said Joseph Teo, Centre Manager of Sungei Wang Plaza.

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