Shopee is spotlighting more local and sustainable sellers to offer the best value for eco-friendly products to meet demand as more Malaysians become increasingly environmentally conscious. According to Shopee’s data trends¹, users are searching for more eco-friendly household products such as solar lights, solar panels, and inverter air conditioners, with keyword searches higher by 14% between 1 January to 25 July 2022 compared to the six months prior.
Users want to trust that what they buy is sustainable and beneficial for long-term use. By introducing Shop Green with Shopee, users can reach out to more eco-friendly sellers, learn more about sustainable living and habits, and inspire others to take action for the environment.
The surge in demand for eco-friendly alternatives reflects Malaysians’ greater awareness and desire for sustainable living. During the first half of 2022 versus the second half of 2021, Shopee sellers saw demand increase for biodegradable items that help the environment like reusable bags and biodegradable plates (19%) and personal hygiene items such as natural deodorant, shampoos, and body soaps (33%).